Gear 4 Motorcycles

Gear4 are the UK's largest stockist of KTM 2016 Power parts, KTM 2016 Power wear and KTM OEM Spare parts which can be found via the online microfiche parts finder.

PSP were commissioned by Gear 4 Motorcycles to design and develop two new front end E-Commerce websites that replicate the same functionality with different front-end styling. The key drivers for the project were to improve website performance and the overall customer experience and create a reliable and profitable revenue stream for the business.


Following a complete review with Gear 4 Motorcycles the following requirements were identified for the project:

To build two sister E-Commerce websites following the same functionality and styling but with different branding and corporate colours. The new sites were built into the same back-end Umbraco CMS where pages can easily be created and amended allowing both sites to be updated quickly and easily and managed from one central administration location
API Integration with the back office CRM system, pulling through product details to the website along with posting orders and member information back directly into the CRM database
Additional functionality within the CRM to manage aspects of the order process (delivery costs, discounts and voucher codes)

Dispatch Manager functionality for use during the packaging and dispatch functions of the order process

  • User permissions protocols within Umbraco CMS to allow for different levels of access to administration tasks e.g. tiered access for employees depending on job type


The first point of this development was for PSP-IT to produce a functional specification to outline all development requirements and functionality.The functional specification was submitted to Gear 4 Motorcycles for review and sign off. Once both parties sign

PSP developed within Umbraco CMS platform, including the development of fully responsive pages for a range of phone and tablet devices catering for users of Apple, Android and Windows-based operating systems.
Developing within one CMS platform allowed Gear 4 Motorcycles to create, update and delete pages easily and instantly as necessary across both of the sites. Product, order and contact information will be pulled from Gear 4 Motorcycles back office application.
ed off the functional specification, PSP-IT began the development of the new sister E-Commerce websites.

PSP-IT developed the look and feel and navigation for the sites within Umbraco CMS platform and created a number of different page types for the websites. These included:

  • Contact us page type
  • Category page type
  • Brands Page type

In addition Gear4 required the ability to create a clearance page where items that are end of range can be purchased by the Gear 4/Moto 4 user.

As the websites were developed within Umbraco CMS, this gave a framework for Gear4 themselves to add and change content and images quickly and intuitively once the initial site had gone live. In order to upload and publish content, PSP-IT created seven permission based user levels for Gear4 employees which each had their own levels of permission and access of content/ functionality that they could access. This allows Gear4 to control who can add users, access dispatch manager, who can access general administration areas and who can have full administrative access. This allows for a great deal of flexibility for employees to work on product areas, brands etc. without disturbing the functionality of look and feel of the website whilst they are working.

Additionally, developing within one CMS platform allowed Gear 4 Motorcycles to create, update and delete pages easily across both of the sister sites from one application. They could also use the audit trail functionality to review changes and keep track of their updates.

Gear 4 Motorcycles users will be able to register online and manage their accounts and orders online.

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Where to find us

We'd love to welcome you into our office! We're only 20 miles north of Peterborough, conveniently just off the A16.

Carver House
Apex Court, Elsoms Way
PE11 3UL