A CRM (Customer Relationship Management) system is a tool that helps you interact with your customers, convert leads and track client engagement.
A cost-effective CRM should meet certain criteria, including:
Even though an ERP often incorporates a CRM system, its core function is different to that of a CRM.
An ERP (Enterprise Resource Planning) system is used for the day-to-day running of a business. It manages multiple features, such as:
PSP has developed bespoke systems for businesses across multiple industries. Our very own VISION CRM & MIS can be tailored to any organisation quickly and affordably. This means we can add modules at your request and modify the system to meet all of your specific needs.
Does your company still use applications such as Microsoft Excel and Access to manage projects and store company data? It's clear that Excel and Access are good applications when starting a business, but when a company grows, these applications can't keep up.
As well as finding it really hard to keep on top of all your data, running multiple spreadsheets and databases leads to duplication of work and lost focus on your value-added tasks.
A CRM will eradicate the need for spreadsheets and will pull all your company data into one place. This means every department is using the same central system and staff will save valuable time when searching for business data.
The benefit of PSP's CRM development is that we tailor the system and the data it extracts to your business. This means, you get quality data that provides genuine business value.
When it comes to off-the-shelf CRMs, you can feel like you're spoiled for choice. There are so many on the market with good sounding reviews. We don't agree with the "dump it and leave it" approach that off-the-shelf CRM vendors take.
The problem with any off the shelf software is that they take a one-size-fits-all approach. However, every business has their own unique set of requirements, goals and problems; which means out-the-box software either doesn't meet all the jobs you need, or it's too complicated and offers more features than you need.
After all, you can't fit a square peg in a round hole. PSP maps out your entire business and its process, then builds the perfect custom solution that adapts to your business needs and requirements.
You are in full control of the features and functions your CRM has right now. It's simple and affordable to extend your CRM in the futre as your business requirements evolve.
We can also integrate your CRM and ERP, building a feed that pulls information from your current systems and displaying it on a real-time dashboard.
We'd love to welcome you into our office! We're only 20 miles north of Peterborough, conveniently just off the A16.
Apex Court, Elsoms Way